Create a QR Code for Google Reviews
Scan the code and a customer lands on the Google review form for your business, with the stars already on screen. No searching for your listing, no scrolling to find the review button. The code removes the step where most customers give up.
The generator encodes the link in the browser and uploads nothing. Download a PNG, SVG or PDF, add your logo and colours, and the tool measures the contrast so the printed code still reads.
Google Hands You Two Links and Only One Opens the Stars
This is the one that catches people out. Press Share in Maps and you get a link to your listing, where the review button sits below the photos, the address and the opening hours. Ask for reviews from your Business Profile instead and you get a short address on g.page/r/ ending in /review, which opens the star form with the write box already up. Both scan. Only one of them puts a customer in front of the stars, and every tap in between costs you reviews.
The third form is the place ID address, the long one starting with search.google.com/local/writereview. It opens the form directly and it always works, which is why it is the one to fall back on. It is also 79 characters, which encodes as 53 modules across and wants about 21.2mm of printed width. The short link is 39 characters, 41 modules, 16.4mm. Same destination, five millimetres narrower, and on a receipt footer or a table tent that is the difference between a code that scans and a smudge.
The smallest option is a redirect on your own domain, yourshop.co.uk/review, at 26 characters, 37 modules and 14.8mm. It also survives Google changing its address format, because you can repoint it without reprinting anything. Set that up with a branded short link and check the numbers yourself in the table below, which encodes all four forms with this site's own engine rather than quoting them from anywhere.
Getting the Link That Opens the Star Form
Open Your Business Profile on a Computer
Sign in to the Google account that manages the business and search for your own business name, or go to the profile from Google Maps. The phone app will not do, and that is the whole reason people give up at this point.
Select Read Reviews, Then Get More Reviews
Google shows the review link and a QR code together in the same panel. Copy takes the link. The QR code sits next to it as an image.
Right-Click the QR Code and Save Image As
That is the download, and Google says so plainly. There is no export menu, no size options and no vector file. You get whatever pixels the panel is showing.
Scan It Before You Send It to a Printer
Use a phone that is not signed in to the Google account that manages the business. You want to see what a customer sees, which is not what you see.
How to Create a Google Review QR Code
Find your business link
Open your Business Profile and copy the review short link, the one ending in /review. Or paste the link you already have.
Create your QR code
Paste the link into the tool above. The code is encoded in your browser, and nothing you type is uploaded.
Customize it
Add your logo and a colour, and the tool keeps the contrast readable. A logo needs error-correction headroom, which the tool sets for you.
Download and print
Download a PNG, SVG or PDF, then test the printed code with a phone that is not signed in to your business account.
What Each Link Costs to Print
Longer links mean more modules, and more modules mean a physically larger code for the same readability. Every row here was encoded and read back when this page was built.
| What you enter | What the scanner reads | Version | Modules | Print at least |
|---|---|---|---|---|
| Place ID review linkOpens the star form directly. Long, and the one that always works. | https://search.google.com/local/writereview?placeid=ChIJN1t_tDeuEmsRUsoyG83frY479 characters | 7 | 53 | 21.2 mm |
| Short review linkFrom your Business Profile. Same destination, far fewer modules. | https://g.page/r/CQg1cOSbGf4EEBM/review39 characters | 4 | 41 | 16.4 mm |
| Maps place linkOpens the listing, not the form. Costs you a tap and some reviews. | https://maps.app.goo.gl/1a2b3c4d5e34 characters | 4 | 41 | 16.4 mm |
| Your own redirectSmallest, and you can repoint it. Needs a page you control. | https://example.com/review26 characters | 3 | 37 | 14.8 mm |
The same receipt or counter card often carries a second code. If yours is a collection or appeal, read the safety rules on that page first: a printed code that moves money is a target in a way a review link is not. And if you want people to find you rather than rate you, a map code is the right one to print.
For the wider question of what a Business Profile code should do, and where Google's own tooling already covers you, QR codes for Google Business Profile goes through it in full. A salon or a dental practice has its own surfaces for this, covered on QR codes for salons and QR codes for dentists.
Turn Your QR Code Into a Review Sign
Choose a ready-made layout and wording, generate your code above, then lay the two out in any print or design tool.
- Love our service?Leave us a Google ReviewGoogle Review StickerStickerRead from close up, so a code about 30mm wide is comfortable.
- How did we do?Share your experienceTable TentTable tentSits on the table in front of the customer. 25mm to 30mm works.
- Your feedback mattersLeave us a reviewCounter SignCounter signRead across a counter. Size it for an arm's length, not a desk.
- Enjoyed your experience?Scan to leave feedbackBusiness CardBusiness cardFits beside the logo at about 18mm for a short review link.
- Tell us how we didScan to review your experienceReceipt QRReceiptReceipt printers blur fine detail. Print at least 20mm and test one.
- Visited us recently?Share your experienceWindow SignWindow signRead from the pavement, so it needs to be far larger than it looks on screen.
- How was your visit?We'd love your feedbackRestaurant Table QRRestaurant tableUse the review short link, not the full Maps URL, or the code gets dense.
- Happy with your order?Tell us about your experiencePackaging StickerPackaging stickerPrinted on the package after the order arrives, when the review is honest.
The previews use a sample link. A built-in sign editor that downloads the QR code and wording as one print-ready file is on the roadmap.
Create a Google Review QR Code With Your Logo
A logo makes the code yours. It also covers modules, so the code needs error-correction headroom to rebuild them. The tool sets error correction to High when a logo is present and caps the covered area against that budget, so the code still reads back.
Add the logo first, then check the preview reads the message you expect. A logo that looks fine on screen is the one that fails on paper when the budget runs out.
Where Should You Put Your Google Review QR Code?
- After the sale
- Receipt, invoice, thank-you card, packaging insert. The customer has already experienced you, so the ask is honest and there is no staff member in the room.
- At the table or the counter
- Table tent, counter sign, waiting room. Fine, but watch the wording. An invitation is fine; a script that only shows the code to happy customers is not.
- On the way in or out
- Store entrance, window. Visible, but sized for the distance. A window sign read from the pavement needs a much larger code than a counter card.
- On something they keep
- Business card, appointment card. Small and read at arm's length. A short review link fits beside the logo without pushing the card's other details out.
Why Use a QR Code for Google Reviews?
- Less friction
- A customer scans the code instead of searching for your business, finding the right listing, and hunting for the review button.
- Works offline
- The code sits on a receipt, a card or a table where the visit actually happened, and points the customer's phone at your online review page.
- Brandable
- Your logo and colours, within limits. The tool caps the logo at what error correction can rebuild, because a code that looks fine on screen is the one that fails on paper.
- Printable
- PNG, SVG or PDF, sized for the surface. A short review link prints far smaller than the address-bar URL people usually copy.
- Reusable
- A static code keeps working for as long as the review link stays valid. It does not track scans, and it never depends on this site staying up.
Google Review QR Code Best Practices
- Test before you print
- Scan the printed code on a phone that is not signed in to the account that manages the business. You want what a customer sees.
- Keep the contrast strong
- Light grey on white scans on a monitor and fails on paper. The tool measures the ratio and refuses colours that will not read.
- Leave the quiet zone
- The blank margin around the code is what the scanner uses to find it. Trim to the edge and the code stops working.
- Do not print it too small
- A code is readable from roughly ten times its width. A counter card and a window sign need different sizes for the same code.
- Use clear wording
- Say what the scan does. Leave us a review reads better than a bare code, and tells a customer they are about to write something.
- Place it where customers look
- The receipt, the table, the card handed over at the end. Where the customer has a free hand and a moment.
- Ask for genuine feedback
- Invite an honest review. A code that anybody can scan, on the same terms for everyone, is exactly what Google's policy allows.
- Do not offer incentives
- A discount, a free drink or a prize draw in exchange for a review is against the policy, whether or not you ask for a good one.
- Use the review link, not the listing link
- The Maps share link opens your listing, where the customer has to find the stars themselves. The review link opens the form directly.
Staying Inside Google's Rules
Asking customers for reviews is allowed and encouraged. Three things are not, and they are the ones businesses drift into when a code makes asking easy.
- No incentives. A discount, a free drink or a prize draw in exchange for a review is against the policy regardless of whether you ask for a good one.
- No filtering. Asking how somebody felt first and only showing the code to the happy ones is review gating, and it is prohibited.
- No reviewing your own business, and not asking staff to.
What This Does Not Do
- It does not find your review link. Google has to give you that, from your own Business Profile.
- No scan counts. A static code holds the address and nothing phones home. Counting needs a dynamic code pointing at a redirect you control.
- It cannot make a customer leave a review, and it will not filter out the ones who leave a bad one.
- A static code goes stale if your listing address changes. Point it at a short address on your own domain, or use a permanent code, and you can repoint it without reprinting.
Google Review QR Code Questions
Can you make a QR code for Google reviews?
Yes. Paste your Google review link into the tool above and it encodes a QR code in your browser. The link Google gives you ends in /review, and that is the one that opens the star form directly.
How do I find my Google review QR code?
Google builds one inside your Business Profile. On a computer, sign in as the owner, open your profile, select Read reviews and then Get more reviews. Google shows a review link and a QR code side by side. Google's help page states this only works on a computer browser, not on a phone.
How do I get a Google review QR code with my own branding?
Copy the review link from your Business Profile, then paste it into the tool above. You can add your logo and colours and download a PNG, SVG or PDF. Google's own code has no colour, no logo and no vector export, which is why people recreate it here.
Are Google Review QR codes free?
Yes, twice over. Google charges nothing for the code in your Business Profile, and this generator is free with no account, no watermark and no scan limit. Be careful with tools that describe a code as free and then put a trial redirect inside it, because that code stops working when the trial ends.
Does a Google Review QR code expire?
The code itself does not. It is ink, and it will decode to the same address in twenty years. What expires is the destination. Google has retired link formats before, so a static code pointing at a link you do not control can go stale.
Can I put a Google Review QR code on a business card?
Yes. Use the review short link rather than the full Maps URL, because the short link fits beside the logo at around 18mm. The address-bar URL is several times longer and needs a much larger code for the same readability.
Can I print my Google Review QR code?
Yes. Download a PNG for a design tool, an SVG for a print shop that needs vector, or a PDF for a simple one-code print. The tool recommends a minimum print width based on the link and the error-correction level.
Can I add my logo to a Google Review QR code?
Yes, and it costs you print size rather than reliability if you do it properly. A logo covers modules, so the code is encoded at error-correction level H to have the budget to spare, which makes the symbol denser. The tool caps the covered area against that budget.
Can I create a Google Review QR code without signing in?
Yes. The generator needs no account and uploads nothing. The only thing you need from Google is the review link, which comes from your Business Profile while signed in as the owner.
Can I create a Google Review QR code in Canva?
Yes, but Canva's QR generator often wraps the destination in its own short link, which means the code stops working if you stop using Canva. A code you download here encodes your link directly, with nothing in between.
Where should I place a Google Review QR code?
Where the customer has a free hand and a moment: the receipt, the table, the card handed over at the end. Avoid places where a member of staff will stand and watch, because a review left under supervision is the kind Google removes.
Does a Google Review QR code work on iPhone and Android?
Yes. A review link is an ordinary web address, so the camera on both phones reads it. The customer is then asked to sign in to Google, because writing a review has always needed an account.
Can restaurants use Google Review QR codes?
Yes. A code on a table tent or a receipt is a standard way to ask, and it reaches the customer after the meal when they can judge it. Keep the wording to an invitation and leave the star rating out of the sentence.
Can I track Google Review QR code scans?
Not with a static code. The link is inside the image and nothing contacts a server when someone scans. A dynamic code can count scans, but a scan is somebody arriving at the review form, not somebody writing a review.
Is asking customers for Google reviews allowed?
Yes, with limits. You may invite genuine reviews. You may not offer anything in exchange, filter out unhappy customers, review your own business, or ask staff to. A code on a receipt that anybody can scan is fine.
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